Week 16 - User Testing #2
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After last week's results we were very exited to continue with our user test on various people and see the effects shared music has on people who have never met each other before.
This week we matched the participants playlists and chose to play them a 'First Aid Kit' song, based on their favourite artists and songs. The general atmosphere in the car was a bit awkward at first - they were not making eye contact most of the time and were looking mostly Forward and sideways. We realised that moments of silence creates bigger awkwardness. But as the song kept on playing we noticed that the interaction between our participants became more calm, less awkward and pleasant - They Talked about the song and the band, which brought up a common topic - Sweden (one of the participants is Swedish and the other participant likes the band which is from Sweden).
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Week 16 - User Testing #2
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After last week's results we were very exited to continue with our user test on various people and see the effects shared music has on people who have never met each other before.
This week we matched the participants playlists and chose to play them a 'First Aid Kit' song, based on their favourite artists and songs. The general atmosphere in the car was a bit awkward at first - they were not making eye contact most of the time and were looking mostly Forward and sideways. We realised that moments of silence creates bigger awkwardness. But as the song kept on playing we noticed that the interaction between our participants became more calm, less awkward and pleasant - They Talked about the song and the band, which brought up a common topic - Sweden (one of the participants is Swedish and the other participant likes the band which is from Sweden).
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Week 15 - User Testing
This week’s user test focused on the effect of shared music in "strangeness" situation. We wanted to better understand how music in a car can make two strangers feel better, and by that we mean less awkward (which is our main need).
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To do so, we manually synced the participants music; three days before the test we asked the participants to tell us what their favorite songs, artists and genres are. After that, we matched the participants based on their music preferences, and then had our first test with them in a car playing a Beyoncé song.
This took place in a car at the IDC parking lot. Both participants sat in our car while the song played. After two minutes, they were asked to answer a few questions about their enjoyment of the song, and how they perceived the other participant's enjoyment.
We also asked them how embarrassed they felt. This first testing revealed that both participants felt that the shared song made them feel better. We also recorded them, to learn about their nonverbal communication.
After watching their video, we could see how their nonverbal communication changed within seconds of playing the song (looking at each other and smiling) and feeling more comfortable. We also noticed how music brought a common subject to talk about (they mostly talked about the Beyoncé concert in London they both went to).